Homeward Hills
Homeward Hills
Brand Positioning & Story, Visual Identity, Marketing Collateral, Environmental Design (Sales Centre), Go-to-market Strategy & Channel Planning, Content Creation
2020 changed a lot of things, including the importance of home. Although it’s always been a hub for connection and relaxation, in our post-COIVD setting, the home has become HQ for all things live, work and play; a place where our 9 to 5 freely mingles with family dinner. When it came to developing the identity for Sorbara’s latest low-rise community, set within emergent North Oshawa, we headed homeward.
Inspired by the entwining nature of weave work, the Homeward Hills brand brings together the many facets that make home an everyday haven. From strategic positioning and identity, to roll out of go-to-market materials and collateral, every touchpoint is enmeshed and considered, unified in our message that there’s real purpose in the place we call our own. A true coming together story.
