Only

Brand Positioning & Story, Naming, Visual Identity, Marketing Collateral, Packaging, Photography, Go-to-market Strategy & Planning, Content Creation, Website Design & Development

Organic period care category is fast becoming a saturated market, one with a lot of smoke, mirrors & asterisks.

Only is Only organic, Only biodegradable, & one of the Only affordable sustainable options in the D2C market that’s also shipped with 0 carbon footprint. It’s better products, plain and simple. So that’s where our brand ideation started. From there, we developed a visual identity unlike any in the period care space, void of any millennial pink. Website, organic social, OOH, along with influencer seeding, rounded out a robust launch plan. And that was Only the beginning.